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66 results for “strategy promotion”

Research Article Open Access MARKETING STRATEGY CREATIVITY, MARKETING EFFECTIVENESS, AND BUSINESS PERFORMANCE RELATIONSHIPS: A RESEARCH ON THE FURNITURE SECTOR
Ebru Sönmez Karapınar, Sönmez Karapınar E
Ist International Symposium on Innovative Approaches in Scientific Studies 2018

The marketing strategy is concerned with the creation of the target market selection and necessary marketing mix in order for the businesses to achieve their marketing objectives. Marketing creativity includes creative applications in solving marketing problem…

Research Article Open Access Can We Stop the Backtest Yet? Anytime-Valid Promotion Tests for Adaptive Financial Research Agents
Eric Benhamou, Benhamou E, Jean-Jacques Ohana, Ohana J, Beatrice Guez, Guez B, Thomas Jacquot, Jacquot T, Ethan Setrouk, Setrouk E, Chamyl Saadi, Saadi C
Proceedings of the International Conference on Open Finance (ICOF 2026) 2026 https://doi.org/10.36287/setsci.25.3.001

Adaptive research systems can generate, discard, revise, and monitor trading rules faster than their selection history can be audited. We ask when such a system may promote a frozen rule to governed forward evaluation. The proposed protocol assigns each candid…

Research Article Open Access Development of a Torque Vectoring Strategy to improve Performance in Electric Vehicles with Individually Driven Wheels
Hamza Shabbir, Shabbir H, Omer Cihan Kivanc, Kivanc O
Proceedings of the 6th International Symposium on Innovative Approaches in Smart Technologies 2022 https://doi.org/10.36287/setsci.5.2.017

In this work, a new torque vectoring strategy is developed and the results are compared with those of existing controllers that are widely used for such applications in the existing literature. The objective of said strategy is to generate the corrective yaw m…

Research Article Open Access attlefield Tourism and Reenactment of Battles: 946th Anniversary Celebrations of the Victory of Battle of Manzikert
Onur Akbulut, Akbulut O
Ist International Symposium on Innovative Approaches in Scientific Studies 2018

Legendary or ordinary battles which occurred in battlefields from far in the past in the history of mankind attracted visitors. No matter what the result was a triumph or defeat these battles and their sites are evaluated as heritage attractions and they have …

Research Article Open Access Knowledge, Innovations and Economy: What is New in European Union From the Lisbon Strategy to The Europe 2020?
Mehmed Ganic, Ganic M
2nd International Symposium on Innovative Approaches in Scientific Studies 2018

The purpose of this paper is to give a brief overview of the impact knowledge and innovation has had throughout the last two decades on the economic changes between new and old EU members from the Lisbon Strategy (2000-2010) to the Europe 2020 strategy. The …

Research Article Open Access Language Learning Strategy Preferences of 1st Year Students of Uzunköprü Vocational College
Aybüke Arık, Arık A
Ist International Symposium on Innovative Approaches in Scientific Studies 2018

What makes a learner “a good learner” and how we can use this to improve the learning of the other learners have long been discussed and studied. Studies conducted throughout years have shown that “Language Learning Strategies” affect the learners in many ways…

Research Article Open Access Kentsel Yeşil Alan Stratejileri: İstanbul’un Dirençli, Sürdürülebilir ve Adil Şehir Vizyonuyla New York, Londra ve Viyana Karşılaştırması
Ahmet Cemil Tepe, Tepe A, Burçin Yenice, Yenice B
5th Symposium on Innovation in Architecture, Planning and Design 2023 https://doi.org/10.36287/setsci.6.2.0013

Dünya genelindeki şehirler, kentsel peyzajları ve yaşam kalitesini iyileştirmek amacıyla farklı yeşil alan stratejilerini benimseyerek dirençli, sürdürülebilir ve adil bir şehir modeli oluşturma çabasındadır. New York, Londra, Viyana ve İstanbul gibi büyük met…

Research Article Open Access Girişimsel Pazarlamanın Uluslararasılaşma Stratejisi Üzerindeki Etkisi: Sivas İli İhracat Yapan İşletmeler Uygulaması
Mualla Akçadağ, Akçadağ M, Ömer Ellibeş, Ellibeş Ö
4th International Symposium on Innovative Approaches in Social, Human and Administrative Sciences 2019 https://doi.org/10.36287/setsci.4.8.028

 İş yaşamında gerçekleşen gelişmeler sayesinde işletmeler müşteri odaklı, rekabet odaklı ve çevresel faktörleri ön plana çıkaran anlayış ile faaliyetlerini gerçekleştirmektedirler. Girişimsel pazarlamayı bu boyutların yanı sıra değişen çevresel koşullara hızlı…

Research Article Open Access Making Corporate Social Responsibility Sustainable in Supply Chains: Cases of Nigerian Pharmaceutical Companies
Yazid Aliyu, Aliyu Y
4th International Symposium on Innovative Approaches in Social, Human and Administrative Sciences 2019 https://doi.org/10.36287/setsci.4.8.045

Chronically, the Nigerian pharmaceutical arena has witnessed a series of scandals, perhaps unprecedented level of unethical behaviors, cruelty or of a kind. These events have seriously shaken people’s belief. In general, such activities have left a black-hole …

Research Article Open Access Çalışan ve Çalışmayan Annelerin Emzirme Alışkanlıklarının Karşılaştırılması
Berna Hekimoğlu, Hekimoğlu B
2nd International Symposium on Innovative Approaches in Scientific Studies 2018

Bu çalışmanın amacı çalışan ve çalışmayan annelerin anne sütü verme uygulamalarını araştırmaktır. Çalışma grubu Trabzon Kanuni Eğitim ve Araştırma Hastanesi Çocuk Polikliniğine başvuran gönüllü 326 anneden oluşmaktadır. Gerekli veriler literatür doğrultusund…

Research Article Open Access Comparison of Control Methods Approaches in Microgrid Architectures
Ayşe Bağıran, Bağıran A, Köksal Erentürk, Erentürk K
4th International Symposium on Innovative Approaches in Engineering and Natural Sciences 2019 https://doi.org/10.36287/setsci.4.6.070

A microgrid is a power grid consists of distributed power generation units and loads. Microgrid is also a system that can operate in grid-connected mode and islanding (autonomous) mode. The control of distributed power generation units in microgrids is necessa…

Research Article Open Access Akıllı Uzmanlaşma Stratejisi Çerçevesinde Fırat Teknokent Bilişim Kümelenme Örneği
Erhan Akın, Akın E
International Symposium on Multidisciplinary Studies and Innovative Technologies 2017

Today, the universal development tool of the globalization in the world is ICT. Therefore, the capacity of using advanced tools of ICT in developed countries is increasing rapidly. Intelligent technological tools have become a part of our lives. Intelligent sy…

Research Article Open Access En Ağır Risk Kimin Omzunda? Afet Algısında Toplumsal Eşitsizlikleri Anlamak
Elif Bal, Bal E, Aslı Altanlar, Altanlar A
7th International Symposium on Innovation in Architecture, Planning and Design 2025 https://doi.org/10.36287/setsci.23.71.001

Bu çalışma, afet risk algısının kırılgan gruplar üzerindeki belirleyici etkilerini irdeleyerek, toplumsal eşitsizliklerin afet yönetimi süreçlerindeki rolünü görünür kılmayı amaçlamaktadır. Nitel içerik analizine dayalı olarak yürütülen araştırmada, kadınlar, …

Research Article Open Access Amasya’da Su Kullanımı ve Yönetiminde Kadınların Rolü: Farkındalık ve Katılım Üzerine Bir İnceleme
Büşra Çolak, Çolak B, Aslı Altanlar, Altanlar A
7th International Symposium on Innovation in Architecture, Planning and Design 2025 https://doi.org/10.36287/setsci.23.73.001

Kadınlar, gündelik yaşamda suyun temini, kullanımı ve korunmasında kritik roller üstlenmelerine rağmen, su yönetimi politikalarında yeterince temsil edilmemektedir. Bu çalışma, Amasya Merkez ilçesinde farklı yaş, eğitim ve meslek gruplarından 60 kadınla gerçek…

Research Article Open Access Evaluation of Consumer Perception On E-Commerce Marketing of Agricultural Products On the Internet: Example of Samsun Province
Hilmi Erdal, Erdal H, Samed Kablan, Kablan S
4th International Symposium on Innovative Approaches in Engineering and Natural Sciences 2019 https://doi.org/10.36287/setsci.4.6.027

In this research, consumer perception in e-commerce and internet marketing of agricultural products in Samsun was evaluated. Thus, 384 consumers were interviewed by simple random sampling method. The aim of the interviews is to measure consumers' knowledge abo…

Research Article Open Access PROMOSYON ÜRÜNLERDE KULLANILAN QR BARKODLARLA UYGULAMA GÜVENLİĞİ
Yunus Özcan, Özcan Y
2nd International Symposium on Innovative Approaches in Scientific Studies 2018

Sektörel rekabetin artmasıyla, şirketler sundukları hizmet kalitesi ve ürün çeşitliliğinde birbirileri karşısında üstünlük sağlamaya çalışmaktadırlar. Şirketlerin üstünlük sağlamak için kullandığı yollardan biri de promosyon ürün veya belli bir ürün alımında…

Research Article Open Access Institutional Racism in Turkish Politics
Soner Akın, Akın S
2nd International Symposium on Innovative Approaches in Scientific Studies 2018

According to the political economy theory and neoclassicists, institutional discrimination is one of the obstacles that we face in politics in modern countries. It is generally systematic and malicious. In doing so, patronage relationships come into play. Ec…

Research Article Open Access Use of Potree and Cesium Platforms for Presentation of Point Clouds
Pınar Çivicioğlu, Çivicioğlu P, Mehmet Akif Günen, Günen M, Erkan Beşdok, Beşdok E
Ist International Symposium on Innovative Approaches in Scientific Studies 2018

Point Cloud is widely used in reverse engineering services and in many architectural works. Because the Point Clouds contain elements that reach the extreme numbers; they have increased the need to develop new methods in their management, presentation and proc…

Research Article Open Access Sustainability Within The Context of Gastronomy Tourism: The Case of Ebem Köftesi*
Tuba Şahin Ören, Şahin Ören T, Veli Erdinç Ören, Ören V
Ist International Symposium on Innovative Approaches in Scientific Studies 2018

In the world where tourism is developing rapidly, people travel more and are now turning to alternative tourism activities according to the conditions of the present day. In this context, it is observed that, in line with the socio-economic developments of the…

Review Open Access Geographical Information Systems (GIS) Utilization in Tourism: Examples from Turkey and World
Yakın Ekin, Ekin Y
Ist International Symposium on Innovative Approaches in Scientific Studies 2018

Tourism is one of the rapid growth areas of the globalizing world. No matter what the extent of development, countries pursue a great deal of investments in this industry. Turkey is among these as being in top ten lists of international tourist arrivals (inbou…

Research Contributions (2019+)Peer reviewed by at least two reviewers
Open AccessCC BY 4.0
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